Archive for the ‘Branding’ category

Why do marketing teams struggle with developing a Strategy? With the fast-paced, social nature of marketing today, there is an overwhelming amount of information for a marketing team to digest and without a foundation for communication, well; it just makes their job harder. I find myself swelling with sympathy when I begin my standard Q&A…

  Recently, Personal Branding has been something that I’ve become keenly aware of while conducting a career search. Now in my new role as a Marketing & Sales Director I see the term used everywhere. Before, I only noticed it used when describing a celebrity, politician or star athlete and typically not in the best…

Our agency has always looked for ways to contribute to our community and promote awareness, education and engagement in causes such as the arts, sustainability and health and wellness. So when it comes to supporting one of our clients’ efforts to do the same, we are even more eager to contribute. So we are pleased…

We are pleased and excited to announce Kathy Strall as the newest addition to our ever-expanding team of professionals. As much of an asset as she will be to us, she’ll be an enormous asset and advocate for our clients as she assumes the role of Account Services Group Director.

We would like to introduce you to the newest member of our account management team, Melissa Smallwood. Melissa joins us as a Senior Account Director and is a great addition to our group of brand stewards.

Evaluating a potential agency partner is very similar to the process of evaluating and hiring the right employee. Choose the one that offers the right blend of expertise, experience, track record of success and chemistry.